Wednesday, May 28, 2008

HOTccc Launch


If you live in the 21st Century, you already know a couple of things about marketing and the tourism industry. First, the Internet is the best way to market yourself - your message can be disseminated to thousands of people in a matter of seconds. And the second? Social network sites like Facebook and My Space are a hit. They're not going anywhere because remember that message you just sent out? Well your friends, family and even people you don't know have just responded to it.

For the regional hospitality industry, that's where HOTccc steps in. Those strangers responding to your messages are potential employees looking for a position within your hotel/restaurant/ministry. In fact, that's the main objective of the Trinidad and Tobago's Hospitality and Tourism Institute's (TTHTI) new social network, to put the industry in touch with skilled graduates, whereby facilitating direct recruitment on both a local and regional level.

HOTccc launched last night at the Courtyard Marriott in Port of Spain, Trinidad. Introductory notes were made by the Head of the TTHTI, Patricia Butcher and the President of the Trinidad Hotel and Restaurant Association, Barry Bidaisee. The Honourable Fitzgerald Jeffrey, Minister of Science, Technology and Tertiary Education applauded the platform and it's vision and hailed it as the "perfect medium for the tourism field".

Robert Baur, the site's founder and one of the TTHTI's lecturers gave a practical demonstration of the new platform and highlighted it's key features. Usability of the site was the top priority, with the "Career Centre" option being the core piece. As a potential employer, the most promising aspects of the site are the built in credentials that come with every job seeker HOTccc sends your way - when registering on the site, every potential employee must upload or generate a resume. Also, email notifications are sent out when someone has posted a job listing that matches your criteria - HR has never been easier.

But, I think Robert Baur said it best - you'll enjoy it more if you experience it for yourself. So please have a look, register and use it - HOTccc!
For more information on HOTccc please contact Kyra Santana - administration@hotccc.com

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